Priced Up Review: A UK-Only Bookmaker

This Priced Up review fits in one line: it is a UK bookmaker without an Irish licence, and it does not appear to take Irish customers. A UK tipping site names Off Course Bookmakers Limited as operator under UK Gambling Commission licence 1776, and describes its welcome offer as UK only.

Why Priced Up is not an option here

Since 1 July 2026 an online bookmaker serving Ireland needs a remote betting licence from the Gambling Regulatory Authority of Ireland. No Priced Up entity is on the GRAI register, and none was on Revenue's earlier list of remote bookmakers. A UK licence, however sound, is not a substitute: it binds the operator in Great Britain, not here.

A word on what we could not see. The Priced Up site refused our fetch, so its terms and restricted-countries list were not read. That it does not serve Ireland is an inference from the UK-only offer and the missing GRAI licence, not a line we read in its terms. Either way the result is the same for a punter in Ireland: no Irish regulator behind the account.

Priced Up review verdict

Swerve, for Irish readers only. This is not a judgement on the firm's standing in Britain. Its form line reflects the absence of an Irish licence, not a finding against the operator. For bookmakers that do hold GRAI licences, see our Irish betting sites page, and our licensing guide explains the register.

Betting is 18+. Help in Ireland is listed on our responsible gambling page.